REAL MADRID star Vinicius Jr was joined by Kim Kardashian and Central Cee at a glitzy event in Paris.
The star-studded bash was an event set up by Nike to mark the launch of a new Skims pop-up store in the French capital.
Footballer Vinicius Jr, 25, reportedly earns around £7million a year in his deal with the sportswear giant, who he has been partnered with since the age of 13.
He turned up for the event in a leather jacket and flared trousers combo, complete with a hat he wore backwards.
The Brazilian was pictured alongside reality TV star Kim K, who dazzled in a striking pink dress.
Nike recruited the model to promote the Skims brand in February last year.
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The 45-year-old was front and centre in pictures and videos taken to promote the pop-up on social media.
Her Paris trip is a return to a familiar place after a secret romantic rendezvous with Formula One superstar Sir Lewis Hamilton.
The Sun exclusively revealed how Kim and Hamilton, 41, had enjoyed a weekend away together at the exclusive Estelle Manor country club in the Cotswolds and later a trip to Paris.
Insiders said the US reality star chartered her £100m jet to take her and the seven-time F1 world champion to Paris to stay at her favourite five-star hotel in the city, Le Bristol.
She has previously stayed in its Paris Suite, which costs around £21,000 a night.
A source said: “Kim absolutely loves spending time in Paris and wanted Lewis to go with her. Her work is so important to her but it’s all things she can slot around spending time with Lewis.
“They’re both used to travelling all over the world while working so doing it together means they can spend proper time with each other.
“They kept things super low-key in Paris and spent most of their time together in their room and ordered food there.”
A source said of the couple: “Kim and Lewis have such intense working schedules so they’re keen to spend as much time together as possible.
“Right now, they’re inseparable and are fitting their dates around Kim’s work commitments.”
Kim and Hamilton had taken the two-and-a-half-hour drive to London together from their Cotswold retreat over the weekend as she worked an event for her Skims shapewear line in Selfridges.
Mum-of-four Kim and Hamilton were booked in to the capital’s luxury Rosewood Hotel.
Insiders said Hamilton stayed there while Kim went to the event before they enjoyed a cosy night in.
Hamilton’s F1 season begins in Australia at the start of March, but he will be heading to Bahrain for pre-season testing with Ferrari in a week’s time.
The success of SKIMS
Initially conceived as a vanity project by Kim Kardashian, Skims has metamorphosed into one of the most sought-after lingerie brands, enlisting high-profile names like Jude Bellingham and Nicola Coughlan.
The brand celebrates bodies of all shapes and sizes, and Nicola’s natural curves make her a perfect fit.
Nicola’s stunning debut in a floral “goddess” campaign came just days after Jude Bellingham, the 20-year-old England football star, showcased the men’s line.
Kim praised Nicola, saying: “Nicola is such an inspiration on screen and beyond, and she really brought the campaign to life with her undeniable beauty and energy.”
Since its 2019 launch, Skims has attracted a star-studded roster including Kate Moss, Usher, and Lana Del Rey.
The brand’s value has soared to £3 billion, with a 50% increase in sales last year. Unlike the glitzy allure of premium brands like Victoria’s Secret, Skims excels by blending comfort with subtle elegance, bolstered by savvy viral campaigns.
Kim’s campaign promoting a faux perky nipple bra sparked diverse reactions. Some women found the £64 bra empowering, while others criticised it for objectifying women. Personally, I found it uplifting—both literally and figuratively.
The £70 Skims waist trainer also proved popular, especially among new mothers. Kim revealed she often gifts it to friends post-pregnancy, praising its ability to make her feel “snatched.” Despite health concerns, the corset sold out rapidly online.
Skims has expanded beyond lingerie to include swimwear, dresses, loungewear, PJs, and menswear. The brand’s commitment to inclusivity, featuring a diverse range of celebs and models, resonates with a multi-generational audience.
A notable collaboration with Italian luxury fashion house Fendi in November 2021 further elevated Skims’ profile. The limited collection, starting at $950 (£747), sold out within 24 hours, generating over a million dollars in sales within minutes.
In summary, Skims’ success lies in its unique blend of inclusivity, comfort, and clever marketing, ensuring its place as a dominant force in the fashion industry.
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