Staging Anthony Joshua against Tyson Fury at Madison Square Garden on a Friday night through Netflix represents a bold commercial gamble, placing streaming reach ahead of boxing tradition.
Veteran boxing journalist Chris Mannix reported that Netflix is targeting several Friday night dates at the iconic New York venue, potentially taking Britain’s most anticipated heavyweight rivalry away from Wembley Stadium.
The strategy hinges on an ambitious corporate thesis: streaming platforms need live events that capture prime-time American viewership. By staging the event on a Friday night in Manhattan, Netflix ca
