In an interview today with The Stomping Ground, Hearn revealed the scale of the commitment extends far beyond a typical rights extension. Matchroom is expected to stage a minimum of 30 shows per year, with the total potentially rising to 40 annually. That would result in approximately 200 events across the life of the agreement.
Guaranteed Schedule
“If you’re a great promoter with a great TV deal you’re unf***ing stoppable,” Hearn said. “And that’s us because now we’ve got a minimum of 30 shows a year. A minimum probably going to be 40. That’s 200 shows over the next five years.”
The guaranteed dates give Matchroom a consistent schedule to keep its roster active and visible. Hearn said maintaining frequent events is essential given the size of the company’s stable, which includes more than 100 fighters competing across multiple weight classes and regions.
“I can’t have four shows a year,” Hearn said. “I’ve got 100 plus fighters, the best fighters in the world, and I’ve got to allow them to chase their dreams and legacy and deliver my promises for them.”
Hearn also emphasized the importance of broadcast backing in maintaining relevance and influence as a promoter.
“You can be a great promoter, but if you don’t have a TV deal, you’re irrelevant,” he said.
Matchroom first aligned with DAZN in 2018 as part of the platform’s early expansion into boxing. At the time, streaming was still viewed as an uncertain model compared to traditional television. The new agreement secures Matchroom’s position on DAZN for another full cycle, guaranteeing regular shows in major markets including the United States and the United Kingdom.
The deal keeps Matchroom on DAZN for another full five-year cycle, ensuring the company will continue staging regular events across its U.S. and U.K. markets.
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