· Oracle Red Bull Racing Team Principal, Laurent Mekies, to headline in an exclusive one-on-one conversation
· Cadillac F1 Team Principal Graeme Lowdon, Formula E Founder Alejandro Agag, Jim DeLorenzo, Global Head of Sports at Apple and Nikolas Tombazis, Single-Seater Director at the FIA feature across panels
London, UK — January 14, 2026 — Motorsport Network today confirms an industry-leading lineup of speakers for the Autosport Business Exchange London (ABX). The global leadership series kicks off its 2026 season at Town Hall by Bottaccio, King’s Cross on January 21st.
The event will serve as the curtain-raiser for the 2026 racing season, gathering the sport’s global leaders, executives, decision-makers and visionaries together preceding the 38th annual Autosport Awards at the Roundhouse, creating the sport’s most influential day across business strategy and industry celebration.
“An unprecedented influx of sponsors, capital and brands are coming into the sport, with Formula 1 setting the pace. The arrival of Cadillac and Audi as new teams on the grid provides further opportunity for brands to enter the sport. The media landscape is reshaping with Apple as the first digital streaming partner for Formula 1 entering an already booming media landscape. This new momentum, these power shifts are fueling a new era in the sport. As we stand at the onset of the new racing season, we are thrilled return to London with Autosport Business Exchange to host some of the most influential voices in motorsport to discuss the various power shifts the new season will bring.” — Werner Brell, CEO, Motorsport Network
Headline Conversation
· Laurent Mekies, CEO & Team Principal, Oracle Red Bull Racing
Additional featured speakers at ABX London will represent perspectives on the forces reshaping sport, fandom, and investment, including:
· Graeme Lowdon, Team Principal, Cadillac Formula 1 Team
· Alejandro Agag, Founder & Chairman of Formula E and Extreme H
· Nikolas Tombazis, Single-Seater Director, FIA
· Jim DeLorenzo, Global Head of Sports, Apple
· Elis Jones, Former Head of Global Sports Advisory, Goldman Sachs
· Ellie Norman, Chief Marketing Officer, Formula E
· Katy Howell, Manager, Marketing Services & Sponsorship, ExxonMobil
· Amy Mansell, Global Chief Partnerships Officer, Elemis
Panelists will discuss and examine how new regulations, new manufacturers, new partners, and shifting audience behaviour are accelerating change across the global racing landscape, under the theme “The Power Shift”.
The invite-only, half-day program (08:30 – 12:30) will explore how these shifts reflect a sport no longer defined solely by speed and prestige, but by investment, cultural relevance, technological innovation, new consumer value, and provide the analytical framework and strategic insight that senior leaders need to navigate this next era.
Panel hosts will include CNN’s Sports Anchor Amanda Davies, Sky Sports Lead F1 Commentator, David Croft, Tech, Culture and F1 commentator Toni Cowan-Brown and Financial Times Sports Editor, Josh Noble.
ENDS
About Autosport Business Exchange
Launched in 2025, Autosport Business Exchange (ABX) is a global event series that serves as the premier platform for strategic dialogue and networking in the motorsport industry. Following successful editions in London, New York and Monaco, ABX has brought together senior leaders from across the world of racing, featuring headline speakers such as Mercedes Team Principal Toto Wolff, McLaren Racing CEO Zak Brown, and Apple’s Eddy Cue. The U.S. debut of ABX in New York centred on the theme of The Rise of Racing in America, marking a major milestone for the series. The next edition will take place in London on the morning of January 21, 2026, ahead of the Autosport Awards.
About Motorsport Network
Motorsport Network is the world’s largest independent motorsport and automotive media platform, reaching more than 40 million unique users each month and engaging over 15 million followers across its social media channels. Its portfolio includes leading global brands such as Motorsport.com, Autosport, InsideEVs, RideApart, Motor1, and GPOne. Motorsport Network connects fans, brands, and the wider motorsport community, partnering with companies worldwide on sponsorship, advertising, and event collaborations that shape the future of the industry.
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